For Home Builders & Brands

The only platform built on home mover data.

Know who's actually in your market, where they're moving, and how to reach them, before your competitors do.

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Who We Serve

You're in good company.

Understand who’s buying homes, where they’re coming from, and why they convert, so you can spend smarter and sell faster.

Home Builders

Run smarter campaigns and prove they're working with the only platform built for home builders. Powerful data, white glove support, and easy wins.

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AdTech Advertisers

Reach verified home movers, buyers, and household decision-makers with fresh, accurate audience segments. Available directly, and on DSPs and SSPs.

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Marketing Agencies

Give your builder clients smarter ad campaigns built on real home buyer data, plus third-party proof they can take straight to leadership.

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We went from a 2% to 20% ICP match and sold 4 homes using Audience Town's consumer intelligence.

Paul McBride
EGStolzfus Homes

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Our Platform

The only ads and analytics platform built on home mover data.

Live in 7 minutes. No engineering required.
See who's actually moving in your market and reach them directly.
Track every campaign from first click to closed sale.
Built for housing. (No retrofitted tools.)
Trusted by 30% of new home communities in the US.

Testimonials

Our customers say it best.

Audience Town has given us the data we need to truly understand our buyers and pivot quickly to meet their needs. This kind of insight is a gamechanger for our marketing and sales efforts.

Melissa Cervin
VP of Marketing, Lombardo Homes

Audience Town's platform allows us to see which paid search keywords deliver visitors that are a fit for our communities because of all the consumer insights they share. We’re now able to understand and allocate more dollars behind high-opportunity keywords that are truly driving better marketing results.

Nikki Corcoran
Digital Marketing Manager, Maronda Homes

K. Hovnanian Homes is a data-driven organization, and Audience Town’s analytics provides my team with deeper consumer intelligence than any standard tools we’ve come across. Using Audience Town’s reporting allows my team to better communicate and market to their regional customers with more informed decision-making.

Ryan Clune
VP of Digital Marketing, K. Hovnanian Homes

Many of our clients are looking for deeper insights, and Audience Town’s platform allows me to meet, and exceed, these needs. It’s also a great tool for persona building, which we use to drive our marketing strategy.

Chris Ochs
VP of Marketing, Graphic Language

Our new home construction clients rely on us to educate them about the latest digital technology and tools. Audience Town is a must-have for us for this reason. Being able to share new and interesting data points with builders that aren’t available in standard tools, such as Google, gives us an edge in the market. Audience town’s insights empower us to help our clients make the most strategic decisions possible, time and time again.

Sara Smith
Director of Client Relations, Bokka Group

Our Technology

Data-driven marketing, powered by Whengine.

We built the first consumer intelligence engine purpose-built for the housing economy with the #1 data superset about people and property available anywhere. It powers everything we do at Audience Town.

Get unmatched precision for every campaign and every conversion.

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We know home movers. Now you can, too.

Discover how to connect with and convert your best buyers.

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The only platform built on home mover data.

You're in good company.

Home Builders

AdTech Advertisers

Marketing Agencies

The only ads and analytics platform built on home mover data.

Our customers say it best.

Data-driven marketing, powered by Whengine.

We know home movers. Now you can, too.

Services

Resources

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